ABOUT US

HISTORY

Sarve Parkash Group was founded in 1920 when Sh. Hans Raj Madan LLB in Sialkot (now in Pakistan) left his practice as a Lawyer and started the sporting goods business, little did he know he was building a brand that will come to signify trust and quality to his buyers all over the world. The business flourished so much that the company used to have 8 branch offices across India. After the sad demise of Sh. Hans Raj Madan at a very young age, the business was taken over by his son Sh. Ram Parkash Madan. The family shifted its base to Jalandhar, India after partition in the year 1947 and from Jalandhar it started again the same business under the same company name and thus the new beginning of Sarve Parkash.

Kaizen Sports is marketed in India by Sarve Parkash Group.

 

 

TIMELINE

1950- Sarve Parkash becomes the leader in Sports Goods Industry with supplies across India.

1961- Company started exporting leather soccer balls and other sports goods to various countries. The Group is proudly doing business with the same company in Australia for over nearly 45 years now.

1971- Brown & Company was incorporated by Sh. Anoop K Madan son Of Late Sh. Ram Parkash Madan, is the current MD and Chairman of Sarve Parkash Group. along with his brother Sh. Varinder Kumar Madan who are responsible for taking the company to new heights.

1978 - The Rubber Ball Factory commenced the production and was amongst the first few factories in the
world to start this technology. The synthetic rubberized material used in the production of most of our balls is produced exclusively in our own full-fledged plant located in-house. PU Leather used for production of Soccer & Futsal balls is imported from well-known manufacturers specializing in this line.

1980- Sarve Parkash Group has mastered to the degree of perfection the state-of-the -art technique and expertise of custom printing of balls with multicolored Logos/crests of clubs, colleges and schools… a specialization par excellence. Sarve Parkash factory is well equipped with complete infrastructure for production of all kinds of inflatable balls under stringent quality control at all levels.

1984- Sarve Parkash got its Rubber Soccer balls FIFA Inspected under GOLSIL brand.

1996- Sarve Parkash awarded amongst the top ten exporters of sports goods from India (2nd highest Rugby ball exporter).

1998- Fourth Generation of the family entered the business with Sh. Atul K Madan son of Sh. Anoop K Madan joins the business.

1999- Sarve Parkash Group got into plastic ejection molded Sports accessories.

2002- Sarve Parkash Company got ISO 9001 & 14001 certified group.

2007- Sarve Parkash Company became the first Indian Sporting Goods Company to certified SA 8000 Certificate.

2008- Sarve Parkash Company certified Star Export House Recognized by Govt of India.

2010- Kaizen Brand was launched for Domestic market.

2014- Sarve Parkash Group started sportswear business with specialization in customized clothing and sublimation printing.

2014- Sarve Parkash Company got SEDEX audited.

2015- Sarve Parkash Group goes International with Distributors in UAE, UK, Australia and USA